How We Work

A standardized pipeline.
Predictable results.

Every RelayLaunch engagement follows the same 8-stage pipeline — from first conversation to running infrastructure. No guesswork, no scope creep, no surprises.

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End-to-End Delivery Pipeline

8 stages. One clear path.

01

Discovery Call

30–45 minute conversation to understand your business model, current tools, pain points, and goals. No prep required.

02

Client Intake

You complete a detailed questionnaire covering 7 areas of your business — technology, operations, digital presence, and more.

03

Complete Analysis

A two-day deep dive into your business. We audit every system, map every workflow, and research your competitive landscape.

04

Presentation

We walk you through the full 20–30 page report. Every finding, every recommendation, every number — explained in plain language.

05

Proposal

Based on the analysis, we deliver a scoped proposal with clear deliverables, timeline, and pricing. No surprises.

06

Implementation

We build your unified infrastructure — website, automations, integrations, dashboards — in focused sprints with regular check-ins.

07

Training & Handoff

Your team gets hands-on training with every system we build. You own everything — no vendor lock-in, no dependencies on us.

08

Retainer Onboarding

Optional ongoing support. We monitor, optimize, and iterate on your systems so they keep improving after launch.

The Complete Analysis in Detail

Two days. 20–30 pages. Complete clarity.

The Complete Analysis is the foundation of every engagement. Over two focused days, we audit your entire operation and deliver a report that becomes your roadmap.

Day 1 — Audit & Research
  • Full technology stack inventory and cost analysis
  • Workflow mapping — every process from lead to delivery
  • Digital presence audit (website, SEO, social, listings)
  • Competitive landscape research (3–5 competitors)
  • AI and automation readiness assessment
Day 2 — Analysis & Strategy
  • Synthesize findings into actionable recommendations
  • Build connection map of all systems and gaps
  • Calculate ROI projections for recommended changes
  • Sequence the 90-day priority roadmap
  • Compile the full 20–30 page deliverable

What's in the report

Executive Summary

High-level findings, key risks, and top 3 recommended actions.

Operations & Workflows

Bottleneck map, time-cost analysis, and automation opportunities.

Technology Stack

Full inventory with redundancy analysis, cost breakdown, and replacement recommendations.

Digital Presence

Website audit, SEO snapshot, social profiles, listings, and review health.

AI Readiness

Current automation maturity and specific opportunities for AI-assisted workflows.

Competitive Snapshot

How your digital infrastructure compares to 3–5 direct competitors.

Connection Map

Visual diagram of how every tool and system connects — and where the gaps are.

Priority Roadmap

90-day action plan with milestones, sequenced by impact and effort.

Tools We Use

Modern stack. No bloat.

Astro

Fast, modern websites with perfect Lighthouse scores and zero JavaScript bloat.

n8n

Self-hosted workflow automation connecting your tools without recurring per-task fees.

Claude

AI-powered analysis, content generation, and intelligent workflow automation.

Perplexity

AI-assisted research for competitive analysis and market intelligence.

Terraform

Infrastructure as code — repeatable, version-controlled cloud deployments.

AWS

Enterprise-grade hosting and services scaled to small-business budgets.

Ready to start?

Every engagement begins with a 30-minute discovery call. No commitment, no pitch — just a conversation about your business.

Book a Discovery Call → Learn About the Complete Analysis